What is Planning?

Planning is a dynamic profession that works to improve the welfare of people and their communities by creating more convenient, equitable, healthful, efficient, and attractive places for present and future generations.

Planning enables civic leaders, businesses, and citizens to play a meaningful role in creating communities that enrich people's lives.

Good planning helps create communities that offer better choices for where and how people live. Planning helps communities to envision their future. It helps them find the right balance of new development and essential services, environmental protection, and innovative change.

Professional planners help create a broad vision for the community. They also research, design, and develop programs; lead public processes; effect social change; perform technical analyses; manage; and educate. Some planners focus on just some of these roles, such as transportation planning, but most will work at many kinds of planning throughout their careers.

Where do planners work?

Planners work in every state and around the world. They work in rural areas, suburban areas, and large cities. They function in the public sector within federal, state, and local governments. They also work in nonprofits and within the private sector in real estate development companies and planning or multi-disciplinary consulting firms.

A Typical Day at the Office

Planning is a highly collaborative field, and planners spend much of their time working with others. A planner's day may start with a staff meeting to discuss the management of a planning project. Other meetings might include a team meeting with engineers, architects, health professionals, and landscape architects to review the specifics of a plan. Yet other meetings might take place with developers as part of a pre-application process. The planner's role is to provide the big picture and to relate the project to various goals and guidelines, such as ordinances or design review, in order to achieve a final project that meets the needs of the community. This might include appropriate design, environmental considerations, support for the local economy, or equitable access for all members of the community.

Planners are also responsible for knowing state and federal legislation and court rulings that relate to the project, plans, or guidelines. For example, planners must know how the First Amendment of the U.S. Constitution relates to sign controls or how street designs relate to the Americans with Disabilities Act. Once again, planners are responsible for providing this technical knowledge to the projects. In complex projects, a developer will likely consult his or her own legal experts.

Some part of the planner's day involves working on his or her own. Planners may conduct research and gather data from a variety of sources, including economic development or market research studies, from census reports, or from environmental studies. The planner tests assumptions about the meaning and importance of the data by using a variety of technologies. One common tool used in planning is Geographic Information Systems (GIS) that link data and electronic mapping. Other tools may include scenario building visualization tools, electronic poling systems, financial analysis spreadsheets, and demographic databases. Planners prepare reports on their findings and analysis. Often, they will provide alternatives for policy makers to consider. Writing and synthesis skills are necessary for this part of the job.

Planners also do presentations. Presentations are made by mid-level staff, department heads, or the planning director. Planners frequently provide presentations to the city council, business groups, neighborhood groups, and professionals. These presentations place the specific project or issue in the context of the community's plans and guidelines for development and change. Today, planners are proficient in using PowerPoint and other visual technologies to present information and ideas in planning. Presentation skills are very important for private sector planners who have to present projects at various stages to clients, officials, or the public.

Project management is another important skill for planners, especially for those working in the private sector. Planners manage a variety of projects from neighborhood planning programs to the design and development of a new bike path to much larger scale projects. They also oversee grant programs, such as historic preservation or community development block grants.

Planners also engage in more lengthy processes of public participation. In these projects, planners call upon their skills as facilitators working with a broad spectrum of community members. These processes have become very creative and planners often use exercises, charrettes, visualization techniques, and group work in the development of the plan.

A planner's day often extends into the evening as he or she provides staff support to the monthly planning commission meeting. Public sector planners provide reports to the commission and provide support to the public meeting. Private sector planners present projects to the commission. It is not uncommon for a planning attorney to present proposals to the planning commission or, on occasion, to provide legal counsel to the planning commission. Other evening meetings may include neighborhood meetings or staffing the historic preservation review board.

What areas can a planner specialize in?

• Community Development

• Land Use & Code Enforcement

• Transportation Planning

• Environmental/Natural Resources Planning

• Economic Development

• Urban Design

• Planning Management/Finance

• Housing

• Parks & Recreation

• Historic Preservation

• Community Activism/Empowerment